Post by account_disabled on Dec 11, 2023 4:27:56 GMT
The most influential factor in off-page SEO is backlinking. This is when an external website links to your domain, building the authority of your site.
Several factors affect the strength of backlinking:
How many sites link to yours? (A good number to aim for is 20)
Are those links from a diverse range of websites?
What is the domain authority of those websites?
For example, an article linking to Job Function Email Database your page on software quality attributes will be worth much more coming from a source like BBC Technology than a minor media outlet.
You may want to promote backlinks by writing guest posts, hosting press releases, or creating linkable assets like infographics.
BacklinksImage source: socialmediatoday.com
Domain authority
You can think of domain authority as a measure of how authoritative your site is, on a scale of 0 to 100. Everything mentioned in this article contributes to domain strength, but some additional considerations include:
Diversity of backlinks
Age of your domain
Overall site traffic
How long the average visitor stays for
Social shares
Social media should certainly be harnessed as part of your off-page SEO strategy. For starters, creating business profiles on major platforms provides you with an easy opportunity for backlinking.
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Not only that, but you can also share your posts with a wider audience, increasing your domain traffic and natural visibility.
Several factors affect the strength of backlinking:
How many sites link to yours? (A good number to aim for is 20)
Are those links from a diverse range of websites?
What is the domain authority of those websites?
For example, an article linking to Job Function Email Database your page on software quality attributes will be worth much more coming from a source like BBC Technology than a minor media outlet.
You may want to promote backlinks by writing guest posts, hosting press releases, or creating linkable assets like infographics.
BacklinksImage source: socialmediatoday.com
Domain authority
You can think of domain authority as a measure of how authoritative your site is, on a scale of 0 to 100. Everything mentioned in this article contributes to domain strength, but some additional considerations include:
Diversity of backlinks
Age of your domain
Overall site traffic
How long the average visitor stays for
Social shares
Social media should certainly be harnessed as part of your off-page SEO strategy. For starters, creating business profiles on major platforms provides you with an easy opportunity for backlinking.
MEET RANKTRACKER
THE ALL-IN-ONE PLATFORM FOR EFFECTIVE SEO
Behind every successful business is a strong SEO campaign. But with countless optimization tools and techniques out there to choose from, it can be hard to know where to start. Well, fear no more, cause I've got just the thing to help. Presenting the Ranktracker all-in-one platform for effective SEO
We have finally opened registration to Ranktracker absolutely free!
CREATE A FREE ACCOUNT
Or Sign in using your credentials
Not only that, but you can also share your posts with a wider audience, increasing your domain traffic and natural visibility.